Etta Loves
B R I E F
It's rare that you get the chance to work with friends on a successful, creatively driven business. We were fortunate to work with our good friend Jen (and her gorgeous daughter, Etta) on Etta Loves — a sensory muslin and accessories business for the baby market. With science at its core, Etta Loves came to us to help develop the visual identity, patterning and packaging. Check them out online here
Client:  Etta Loves 
Project:  Branding, Textiles, Packaging, Web
Art direction and design: Shruti Thiruchelvam, Frank Thiruchelvam
Photography: Shaneen Rosewarne Cox

Selected works

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