Services
We absolutely love working with start-ups and launching new ideas.
We offer a full range of creative services, including:
– Brand identity systems and guidelines
– Verbal communications and naming
– Marketing collateral
– Typography and illustration
— Packaging design
– Content creation
– Environmental design and wayfinding
– Experience design
– Brand identity systems and guidelines
– Verbal communications and naming
– Marketing collateral
– Typography and illustration
— Packaging design
– Content creation
– Environmental design and wayfinding
– Experience design
Frank Thiruchelvam
After cutting my teeth as a designer in Sydney at small design and advertising studios, I worked with G2 (Grey) and Ursa Clemenger (BBDO) for a few years. I moved to London in 2013, where I freelanced with TBWA\Tequila, Brave, Juice Design, Ogilvy Commonhealth and Arc Worldwide, Leo Burnett.
In 2014, I left the freelance circuit for a permanent role at advertising agency mcgarrybowen, London. As part of a small design department, I was the design lead on Western Union and worked on a client list which includes Honda, Acura, Bridgestone, Mizkan, Monster, Branston, Adidas — as well as a number of internal projects and pitches.
Together with my wife Shruti, we have worked on a number of freelance projects under the name Pink Tank Creative since 2003.
In 2015 we produced our greatest piece of work to date — our baby boy, Kiran.
Since returning back to Australia in July 2017, I have worked as a freelance Senior Designer and Design Director at a number of well-known advertising and design agencies in Sydney. I am always looking to collaborate with like-minded creatives on projects with the aim to produce quality work.
Creative agencies
A U S T R A L I A
G2, JayGrey, YOLO, BWM Dentsu, UDKU, DDB, R/GA, BD Network, How, DDB Remedy, Host/Havas, Usual Suspects, The Core Agency, Brains Design, Wonder (BWM).
G2, JayGrey, YOLO, BWM Dentsu, UDKU, DDB, R/GA, BD Network, How, DDB Remedy, Host/Havas, Usual Suspects, The Core Agency, Brains Design, Wonder (BWM).
U K
OgilvyCommonHealth, TBWA\Tequila, Brave, Leo Burnett, McCann Erickson, mcgarrybowen.
OgilvyCommonHealth, TBWA\Tequila, Brave, Leo Burnett, McCann Erickson, mcgarrybowen.
W O R L D
Ogilvy CommonHealth (Shanghai)
Ogilvy CommonHealth (Shanghai)
Select clients
F M C G
Cadburys, Kenco, Flash, Morrisons, Warburtons, Lindt, Mizkan, Branston, Sunlight, Schwarzkopf, Nivea, 4 Pines, Sambrook's, Haywards, Dove, Panadol, Panadol Childrens, Harris Farm, Nestlé, Nescafé, Gloria Jean's Coffee, Krispy Kreme, Brancott Estate, Asian Home Gourmet, Lucozade, Green & Blacks, Campo Viejo, Solotel.
Cadburys, Kenco, Flash, Morrisons, Warburtons, Lindt, Mizkan, Branston, Sunlight, Schwarzkopf, Nivea, 4 Pines, Sambrook's, Haywards, Dove, Panadol, Panadol Childrens, Harris Farm, Nestlé, Nescafé, Gloria Jean's Coffee, Krispy Kreme, Brancott Estate, Asian Home Gourmet, Lucozade, Green & Blacks, Campo Viejo, Solotel.
A U T O M O T I V E a n d a v i a t i o n
Jeep, Honda, Acura, Ssangyong, Bridgestone, Air Pacific, Qantas, WMC Group
Jeep, Honda, Acura, Ssangyong, Bridgestone, Air Pacific, Qantas, WMC Group
P r o f e s s i o n a l s e r v i c e s , F I N A N C E A N D T E C H N O L O G y
Western Union, Google, Telstra, Microsoft, News Corp, Monster, Sky Bet, Westpac, Sony Mobile, British Red Cross, Philips, Bank of Queensland, The Intelligent Investor, Commonwealth Bank of Australia
Western Union, Google, Telstra, Microsoft, News Corp, Monster, Sky Bet, Westpac, Sony Mobile, British Red Cross, Philips, Bank of Queensland, The Intelligent Investor, Commonwealth Bank of Australia
S P O R T
Adidas, Sydney Cricket Ground, NSW Blues Cricket
Adidas, Sydney Cricket Ground, NSW Blues Cricket
P H A R M A C E U T I C A L
Panadol, Panadol Childrens, Weight Watchers, Raid, Breathe Right, Quick-Eze, GlaxoSmithKline, Boehringer Ingelheim, Astra Zeneca, Merck, Pfizer, Johnson & Johnson, Bayer
Panadol, Panadol Childrens, Weight Watchers, Raid, Breathe Right, Quick-Eze, GlaxoSmithKline, Boehringer Ingelheim, Astra Zeneca, Merck, Pfizer, Johnson & Johnson, Bayer
O T H E R
Dior, Bathe, Work Safe Victoria, RICA, Cancer Council of Australia, NSW Health, The Rocks, Wattyl, BATA, Melrose Park Development
Dior, Bathe, Work Safe Victoria, RICA, Cancer Council of Australia, NSW Health, The Rocks, Wattyl, BATA, Melrose Park Development